"Where are you located?" is the question that makes customers give up the most. Someone wants to get to your store, restaurant or office, but they have to mistype the address three times, double-check the number, figure out the landmark. Every bit of friction loses a visit.
A location QR Code fixes this. The customer scans → Google Maps opens straight to your address, with a route already drawn from their current position to you. No typing. It works on a card, window, package, flyer, invitation — anywhere someone needs to find you.
This article shows how to create it, where to use it, and how not to get it wrong.
How it works
The QR points to a Google Maps link that already contains your coordinates or address. On scan, the phone opens the maps app with your point marked and a "Start route" button ready.
The link looks like this:
https://www.google.com/maps/search/?api=1&query=40.7484,-73.9857
Or, using the place name:
https://www.google.com/maps/search/?api=1&query=Your+Company+123+Example+St
Coordinates (latitude, longitude) are more precise than the written address — no ambiguity of an "Example St" that repeats across neighborhoods.
How to create it (step by step)
- Open Google Maps and search for your address.
- Right-click the exact spot (your business's door) → copy the coordinates.
- Build the link
maps/search/?api=1&query=LAT,LON. - Generate a dynamic QR Code pointing to that link on Code2Scan.
- Download in PNG or SVG and print.
Use dynamic if you might move location someday (changed address? update the destination, keep the printed QR) or want to know how many people used it to find you. Understand the dynamic QR.
Use cases
🏪 Physical store / retail
QR on the bag, the card, the flyer → the customer who got your material finds the way back. Cuts the "I don't remember where it was."
🍽️ Restaurant / delivery
On the menu, the package, Instagram → a new customer arrives without errors. Pair it with the restaurant QR guide.
🎉 Events / weddings
On the invitation, physical or digital → the guest opens the route to the venue. No more "how do I get there?" in the family group chat.
🔧 Service providers and offices
Clinic, salon, workshop, office. QR on the business card or appointment confirmation → the customer arrives on time, without getting lost.
🏢 Reception / commercial building
QR at the building entrance leading to the exact suite, or the right parking lot.
Location + link-in-bio: the combo
If you already use a link-in-bio page, add a "Get directions" button on it pointing to Google Maps. Then a single QR leads to your menu, WhatsApp and location. More flexible than a maps-only QR.
Common mistakes
❌ Pointing to the wrong written address
"100 Main St" can exist in 50 cities. Maps may open in the wrong place. Use coordinates whenever you can.
❌ Dropping the pin in the middle of the block
Clicked the roof instead of the door? The customer stops 80 meters short. Adjust the pin to the real entrance.
❌ Static QR when you might relocate
Moved and the static QR points to the old place? All your material is trash. Dynamic updates itself.
❌ QR too small in the window
A window is read from afar, from the sidewalk. The minimum depends on the distance. Size rule.
❌ Not testing before printing
Scan it yourself and confirm it opens at the right spot, with the route drawn. Common QR mistakes.
Summary
- The location QR opens Google Maps straight to your address, route ready.
- Use coordinates (lat, lon) instead of the written address — more precise.
- Drop the pin on the door, not the middle of the block.
- Use dynamic if you might relocate or want to track how many found you.
- Combine with link-in-bio for one QR that leads to everything.
Create your location QR Code — with tracking and an editable destination.
